Owned by the UBM Group, East Group, and Oprea Avicom, UBM Feed Romania SRL has invested heavily in the agricultural sector of the region in Mureş county. With a total investment of 15.6 million EUR, the country’s largest independent feed mill has been established.
The plant in Sânpaul with a capacity of 30 tons/hour and 220,000 tons annually, is one of the region’s largest and has one of the most modern technologies of feed mills within Europe. The investment was justified by the market potential of the country, including the Transylvanian region.
As the market leader in Hungary, the UBM Group has a sector-specific knowledge of its Romanian competitors which is a significant distinguishing competence. Combined with the market knowledge of the local East Group (which includes grain, raw material, and feed markets) and the experience of Oprea Avicom as a feed user, the three companies thus form a group of investors that could make the UBM Group a major player on the Romanian feed market. The feed mill can produce poultry, pig and ruminant feeds in both mash and pelleted forms, as well as partner-specific individual recipes. An automatic bagging system and a pelletizing system are also connected to the production line, so the factory can supply the customers with products in bulk or in bags of different weights as required. In this way, bagged products may soon be commercially available for backyard feeding.